Key Questions
(01:03) How did you get to where you are today?
(02:32) So who would you say your ideal client is?
(03:57) How do you get in front of those as people?
(04:50) So why do you think, and it might be more, it's probably more in women, I would assume, but why do you think it's so scary for us to share our story?
(09:23) I would guess that being afraid or apprehensive about sharing their story is one of the things that you see. Is there another a common theme or thing that you see that happens with those that you start working with?
(11:35) Do you help them market it as well?
(12:49) So which social media platforms do you use?
(13:44) So what are some big goals that you have over the next year or two?
(15:15) How will helping those another 40 women, how will that affect your business?
(16:33) What do you feel is your number one roadblock for meeting those goals?
(17:48) Do you help people create their story, too?
(19:41) So what's the best advice that you have ever received?
(22:12) What's the best advice you've ever given?
(23:24) I'm curious about this trek that you just finished in Camino de Santiago.
(28:32) I'm sure that you have heard some false beliefs on publishing and the process and stuff like that. Would you like to help us get that straight?
(31:18) Thank you. Is there anything else that you would like to share with us that we haven't talked about yet?
(31:51) Awesome. Where else are you on social media?
Description:
Join Virginia Purnell as she talks with Deborah Kevin, founder of Highlander Press, about her journey from corporate executive to empowering women entrepreneurs through publishing. Deborah shares her personal experiences, the transformative power of storytelling, and the challenges women face in sharing their stories. Tune in to discover how Deborah's innovative approach at Highlander Press helps authors craft impactful narratives and navigate the publishing world.
Episode Highlights:
- Deborah’s transition from the corporate sector to founding Highlander Press.
- The ideal clients for Highlander Press and the focus on supporting women authors.
- Strategies Deborah uses to attract and support her clients.
- Challenges and societal issues related to women sharing their stories.
- Future goals for Highlander Press and personal insights from Deborah's life experiences, including her pilgrimage on the Camino de Santiago.
- Debunking common myths about the publishing process.
- Resources and advice for aspiring authors.
Resources:
- Highlander Press: highlanderpressbooks.com
- Connect with Deborah on TikTok: @HighlanderPressBooks
- Follow Deborah on LinkedIn
Deborah Kevin
LinkedIn: https://www.linkedin.com/in/deborah-kevin/
Facebook: https://www.facebook.com/highlanderpress
Instagram: https://www.instagram.com/highlanderpress
TikTok: @HighlanderPressBooks
Virginia Purnell
Funnel & Visibility Specialist
Distinct Digital Marketing
(833) 762-5336
virginia@distinctdigitalmarketing.com
